Self-driving cars are a chance to design a new part of our…

Self-driving cars are a chance to design a new part of our culture | VentureBeat

 With the whoel industry racing to get a product to market, we do not yet know if the legacy players will dominate or whether the first it will be by partnerships between tech firms and car manufacturers.

Whatever the case, everything from the user experience to the business models to complementary products and services are going to be new and present an opportunity for innovative design.

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